As a multidisciplinary graphic designer and co-founder of ÁRBOL Creative Studio. I like to take an active role on every project we have in our hands. Understanding our clients needs and helping them achieve their brand communication goals.
At ÁRBOL, we had the opportunity to work on a e-learning course for the Red Cross.
We used Illustration and 2d animation as our communication tool of choice. Focusing on designing an attractive piece that educates and entertains users, while keeping their attention on the information that is imparted to them.
A set of characters, scenes and illustrated actions were created in order to help our client communicate to their users in and easy and understandable way, what is COVID19 and which are the symptoms and health recommendations.
Take a look at the process and final 3:30 min video for the Red Cross e-learning course.